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We need your help
We would like to ask you to share with us, by responding through comments to this blog, the main keywords and key phrases that you and your colleagues and developer friends, who are in the market for a tool like Morfik, are likely to use in a search engine. To find the right keyword we have had much brainstorming at Morfik only to realise that as insiders we think differently about Morfik, and our keywords may or may not be those used by the public at large. The unique nature of Morfik and its technology also makes it difficult to define it in a few words.
In this effort we need your help! From more than 200 search optimisation factors, keywords are by definition the most important. After all, we all search the web using keywords and key phrases. The challenge is to identify the keywords that potential customers are likely to use when searching for particular goods and services. Keywords also move in and out of fashion over time and have to be replaced accordingly. For example five years ago the phrase “Ajax IDE” was in vogue. Search for “Ajax IDE” and you will find Morfik high on the search results. But this phrase has lost its lustre and is no longer as popular as it used to be.
We have now come to the conclusion that the best approach is to refer to the “wisdom of the community” and in our case the “wisdom of the developer community” to be exact. And for this we ask your help.
It is conceivable that the experience we gain in search optimisation will lead to further enhancements of Morfik, through built-in features and add-on packages, which would facilitate search optimisation of Morfik applications you develop yourselves.
We thank you in advance and look forward to your contributions.