Posts Tagged ‘Rapid Prototyping’

The importance of Rapid Application Development tools for Custom Software Development

No two businesses are the same! Market differentiation is the single most important factor in success and indeed survival of any business, big or small. In a crowded free-enterprise market, a competitive advantage results from those business processes that help uniquely differentiate a business from other players.

Businesses spend substantial amounts of money on IT infrastructure and computer applications. Some business processes such as word-processing can be handled by packaged software and still remain unique. Others can make use of highly customisable off-the-shelf packages such as accounting software. The exceptions are those unique processes that give any business its competitive advantage and are best served by custom-software development.

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